Designer Biography

Through experiences and interests, Aleksei Cruz would soon find out that design gave him purpose. As a designer born and based in Omaha, he would experience design processes that he wasn’t even aware of. In high school, Aleksei would doodle funny pictures in his notes as well as make music. These things all tie into the process of a designer, but Cruz wasn’t aware of that at the time. Little sketches are the first step to an idea that can change the world. Also, using his creativity to choose the perfect sounding instrument doesn’t stray from using it to choose a specific element that’s cohesive with his designs.  As a current Studio Arts major at the University of Nebraska-Omaha, Aleksei was able to expand on his knowledge and learn about the processes it takes to design, from creating an event poster and seeing how it relates to creating music as mentioned earlier. Cruz also learned about various design styles and movements that contrast but have the ability to flow cohesively, which

Designer Statement

As a designer, my work varies. It can be playful  and unique or structuralized and in order. As a person, it’s important for me to experiment  with both styles of formality and simplicity. It reflects who I am. I can be formal and  organized but I’m also humorous and high-spirited, so it’s a perfect reflection of my design work. It’s important that my work resolves problems and invokes a response from the viewer. A designer's job is to find solutions to problems. Whether I have to create a visual solution that comes from my own mind or if I have to become a creative outlet and help translate someone’s ideas into reality, I am eager and confident I can accomplish the challenge. My work varies from structured event posters to comical illustrations. I have a type of freedom I can work with but at the same time, it challenges me enough to be strategic and thoughtful of composition and elements. My influences come from a variety of artists, designers, and creators. I enjoy art and desig